Elite athletes under 30 are no longer building wealth from salaries alone. Today, massive contracts, endorsement deals, and smart branding have pushed young sports stars into elite financial territory.
Below is ALO360’s ranking of the Top 5 Richest Athletes Under 30 Worldwide in 2025, ranked from No. 5 to No. 1, based on total annual earnings.
5️⃣ Vinícius Jr. — Estimated Earnings: $55 Million
Vinícius Jr. continues to rank among the richest athletes under 30 worldwide. Although his goal tally dipped slightly this season, his overall influence at Real Madrid remains strong. Meanwhile, his leadership role has continued to grow, including captaining the club for the first time.
On the pitch, Vinícius earned an estimated $40 million through salary and bonuses. Off the pitch, however, endorsements added another $15 million. In particular, partnerships with global brands like Pepsi and Gatorade boosted his income significantly.
As a result, Vinícius combines elite performance with marketability. Ultimately, his growing brand ensures long-term financial dominance beyond football.
4️⃣ Erling Haaland — Estimated Earnings: $62 Million
Erling Haaland stands out as the only returning name from last year’s ranking. Afterward, he strengthened his position by signing a long-term contract extension with Manchester City. As a result, his earnings rose sharply in 2025.
On-field, Haaland generated around $48 million from wages and performance incentives. Meanwhile, endorsements contributed an additional $14 million. Notably, his Nike boot deal remains one of the most lucrative in European football.
Therefore, Haaland’s combination of goals, longevity, and branding keeps him among the world’s highest earners under 30.
3️⃣ Anthony Edwards — Estimated Earnings: $62.1 Million
Anthony Edwards has rapidly transformed into one of the NBA’s most marketable young stars. Following a deep playoff run with the Minnesota Timberwolves, his profile expanded significantly. Consequently, both his salary and endorsements surged.
On the court, Edwards earned approximately $42.1 million. In addition, off-court ventures generated another $20 million. Most importantly, his Adidas shoe deal and media appearances played a major role.
Despite league fines during the season, Edwards’ financial growth remained strong. Ultimately, he represents the new generation of NBA superstars.
2️⃣ Justin Jefferson — Estimated Earnings: $72.2 Million
Justin Jefferson has redefined earning power for NFL wide receivers. After signing a record-breaking contract extension, he climbed near the top of this ranking. As expected, his consistent elite performance justified the deal.
On-field, Jefferson earned roughly $68.2 million. Off-field, endorsements added another $4 million. Notably, brands like Visa and Bose continue to align with his image.
As a result, Jefferson stands as one of the few non-quarterbacks earning massive income both on and off the field.
1️⃣ Trevor Lawrence — Estimated Earnings: $80.5 Million
Trevor Lawrence tops the list as the richest athlete under 30 in 2025. Although his season ended early due to injury, his earnings remained unmatched. Meanwhile, his long-term contract secured financial stability.
On the field, Lawrence earned an estimated $74.5 million. Off the field, endorsements contributed $6 million. Importantly, partnerships with American Eagle and EverBank strengthened his brand value.
Therefore, even during a challenging season, Lawrence maintained his position at the top. Ultimately, his financial trajectory reflects both talent and smart brand alignment.
In conclusion, the richest athletes under 30 in 2025 prove that success now comes from both performance and positioning. While talent remains essential, business strategy has become equally important. Therefore, as sports continue to evolve, even younger athletes may soon dominate future wealth rankings.
Source: Forbes
