Prince Nduka Obaigbena, Chairman and Editor-in-Chief of THISDAY Media Group and ARISE News Channel, has cautioned that Nigeria risks losing its voice in global media due to the rising influence of artificial intelligence and foreign dominance in digital content and distribution.
Speaking at the 21st All Nigeria Editors Conference (ANEC) 2025 in Abuja, Obaigbena highlighted the need for proactive measures to protect Nigeria’s media presence internationally. “Nigeria must protect its media voice. Artificial intelligence and foreign dominance of digital content and distribution are reshaping media globally, potentially marginalizing African voices. We cannot afford to sit back and allow others to define our stories, our image, and our future,” he said.
LEKEELEKEE: A Platform for African Creativity
Obaigbena announced the upcoming launch of LEKEELEKEE, a media platform set to officially debut in January 2026. The platform aims to amplify Africa’s creative industries and offer a fair global distribution channel for African content.
“LEKEELEKEE will project Africa’s perspectives and creativity to the world while creating a level playing field in global media distribution,” he added. He emphasized that the initiative is a strategic response to US and Chinese dominance in the digital content space.
Economic Recovery and Democratic Progress at Stake
Furthermore, Obaigbena warned that Nigeria’s fragile economic recovery could be undermined by potential US sanctions. He stressed that national unity is essential to safeguard democracy and sustain growth.
“We must work together to protect our democracy and our economic growth. Sanctions and external pressures can easily erode the fragile gains we have made,” he said.
Reflecting on Nigeria’s media history, the media mogul recalled the contrast between military-era restrictions and the current democratic environment. “Almost 30 years ago, editors were invited here under duress and intimidation. Today, we gather at the same Villa, freely engaging with President Bola Tinubu in an atmosphere of democracy and dialogue. That is progress worth defending,” he noted.
Call to Action for Nigerian Media Professionals
As co-chair of the 21st ANEC, Obaigbena urged editors and media practitioners to embrace innovation while upholding the independence and integrity of the Nigerian media. He concluded by stressing that defending Nigeria’s media voice is crucial for shaping national narratives and securing Africa’s place in the global content economy.
